Target is behind the wheel for GreenLight’s 1:64 Hot Pursuit Series 4
The fourth series of 1:64 Hot Pursuit will be available at Target Stores. See today's blog for more on this diecast collection's availability.
GreenLight’s newest release of 1:64 Hot Pursuit is a double debut, with Series Four making its way to the public as well as the re-introduction of Target to the list of GreenLight Mass Market Outlets. This 1:64 Hot Pursuit line has kicked opened the doors of a business relationship, creating yet another channel that the collectors can use to fuel their GreenLight demand.1:64 Hot Pursuit was chosen to jump start GreenLight’s representation at Target from its ability to transcend so many different categories of collecting. Hot Pursuit illustrates American Pride, power, stability and the personal memories made by the collectors themselves. Accompanying these intriguing factors, Hot Pursuit performs as a major seller and from the success of past series; this is a trend that will remain strong and proud.The cars chosen for 1:64 Hot Pursuit Series 4 were handpicked for success, including larger police departments that will ensure a substantial base of invested interest as well as a diverse representation of the nation. These cars are a force to be reckoned with, and the only warning you get is these Hot Items will not last long!This six car series includes:1:64 1991 Ford Mustang Wisconsin State Patrol1:64 2008 Dodge Charger Florida Highway Patrol1:64 2008 Dodge Charger Iowa State Patrol1:64 2008 Crown Victoria (White) Indiana State Police1:64 2008 Crown Victoria Virginia State Police1:64 2009 Dodge Challenger Broward County, Florida SherriffThese die-cast replicas feature opening hoods, detailed engines, real rubber tires, metal body and chassis, detailed graphics, custom license plates and are officially licensed by the respective automobile companies. Quantities are limited to 7500 units of each car and will be available at Target stores and the hobby market mid-July 2010.