OPTIMA Ultimate Street Car Broadcast to Air on SPEED
A broadcast feature, produced by BCII, will showcase OPTIMA Batteries post-SEMA Invitational to air January 30 and 31, 2010 on SPEED. We've mentioned the event in the past (Bruce Cambern's winning 427 Cobra is shown here) but now you can see the action unfold. Check out the details of the airing in our blog below.
OPTIMA Batteries, the title sponsor and creator of the OPTIMA Ultimate Street Car Invitational, presented by RideTech and K&N Filters, has partnered with Brentwood Communications International, Inc. (BCII) and SPEED to produce a one-hour television special. The show reveal will an exclusive competition designed to exhibit and test the performance, durability and styling of up to 50 of the finest street machines in the world.
The program will air nationally on SPEED on January 30 at 11:00 a.m. ET and again on January 31 at 4:00 p.m. ET. This never before seen footage will cover several of the intense vehicle builds in the days leading up to the competition, driver and vehicle appearances at the Specialty Equipment Manufacturing Association (SEMA) trade show and focus on all of the event racing excitement, proving what these specialty vehicles and aftermarket products are capable of.
“The OPTIMA Ultimate Street Car Invitational is designed to show off the best of the best builders, drivers and aftermarket products in the performance automotive world,” said Cam Douglass, director of product development and marketing for OPTIMA Batteries. “The television special airing on SPEED will give viewers a front row seat as these world-class vehicles are built, shown on the SEMA floor and, most importantly, driven in three events that truly demonstrate the best that the performance aftermarket industry has to offer.”
The invitation-only event took place right on the heels of the SEMA Show on November 7, 2009. Held at Spring Mountain Motorsports Ranch in Pahrump, Nevada, this Invitational challenged up to 50 of the finest street machines in the world, showcasing the quality, performance and talent of the country's top builders, manufacturers and vehicle owners.
The OPTIMA Batteries Ultimate Street Car Broadcast sponsors include: Brentwood Communications, Inc.; FM3 Marketing; K&N Filters; MagnaFlow; Carbon Kustoms; Keisler Automotive Engineering; Dynamat; Ridetech; Baer Brakes; Original Parts Group, Inc.; Pink’s Hot Dogs; Hint Water; Tecate Beer; Asombroso Premium Tequila; Pit Stop Furniture and John Force Race Station.